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Larry Stultz

Larry Stultz

Founder of Idea Tailwind
Teaches Creative Strategy and Execution
lstultz@mix.wvu.edu

Dr. Larry Stultz is the founder of Idea Tailwind, a professional services firm that provides creative thinking workshops, ideation training, and team building seminars and experiences. Since 2007, he has been an adjunct professor for the Integrated Marketing Communications online graduate program for the West Virginia University College of Creative Arts and Media.

Dr. Stultz served as department chair for the Bachelor of Arts in Advertising program at The Art Institute of Atlanta, where he taught courses in conceptual thinking and campaign development for 20 years. He also taught creative campaigns at Atlanta’s Portfolio Center.

Prior to entering the teaching phase of his life, he operated design and advertising firms in New Orleans and Atlanta with clients in hospitality and tourism, commercial real estate, corporate communications, health care and social services. He has served on the board of directors of the Atlanta Ad Club and provides ideation facilitation and consulting services to clients in the southeast.

Dr. Stultz holds Bachelor of Arts and Master of Arts degrees in Visual Design from Purdue University and earned his PhD in Educational Policy Studies: Social Foundations in Education from Georgia State University in 2006.

Dr. Stultz lives in Sugar Hill, GA, with his wife of fifty years, Tricia. He enjoys camping, kayaking, hiking, and fly fishing in North Georgia.

LinkedIn: Larry Stultz

Instagram: @larrystultz

Facebook: Larry.stultz


Professor Stultz really fostered a creative environment which was extremely necessary for this course. He enabled a high degree of autonomy that resulted in enhanced creativity and execution.

Dr. L is just the best! His enthusiasm for the curriculum and its subject matter, his experiences, expertise and keen understanding of creative strategy, and the unwavering encouragement, support and kindness that he brings to each and every student makes all of the difference.

What helped me the most was simply feeling comfortable being able to reach out to Dr. Stultz and knowing I’d receive a timely response. I often times tend to over analyze assignments and portions of lessons, so I’d email him for clarity or advice. He would always reply within hours with an encouraging response.

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